Jobs

Paid Media Associates

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A Leading Digital Ad Agency

2 to 3 Years

RCP, Navi Mumbai

5 to 6 LPA

Details

Job Description Job Title Paid Media Associates Department Digital Media Work Level Entry level Age Group 26 - 30 years Total Experience 2-3 years Number of Direct Reports 0 Work Location RCP, Navi Mumbai Place in the Organization About the Organisation Job Purpose The primary responsibilities in this role is to be the go-to resource for our brands, successfully lead the day-to-day strategic management of complex and sophisticated Search & social campaigns Key Accountabilities: Most important task(s) accountable for; what must be accomplished • Perform day-to-day campaign activities with teams for brands in Paid Search (PPC) campaigns, social paid campaigns including: bid management, budget allocation, forecasting, performance monitoring, strategic testing, campaign expansion, etc. • Act as the main point of contact for the marketing, internal departments, and third party providers; • Contribute to the development and execution of market strategies for Paid Search and social campaigns, including developing strategic roadmaps, test plans, and risk/benefit analysis; as well as analyzing results and developing actionable insights Personal Profile: Personal qualities, skills required, previous exp erience • Employ analytical reasoning, data analysis, and problem solving skills to effectively and efficiently manage campaigns. Professionally communicate findings to the marketing, regardless of the medium (in person, PowerPoint, email, etc). • Utilize business acumen to work closely with marketing teams to identify and fully understand business needs, campaign performance objectives, and opportunities to grow the business. • Active monitoring and sharing of industry news, on-line marketing trends, industry tools, and internal cross-team key learnings. • The role will often work with GDN, Twitter, YouTube, Facebook, etc. • Daily report and analysis to be shared within Vibrant and marketing.• Qualifications • 2+ years' Search Engine Marketing (SEM) experience, preferably on the agency side • SA360 experience a plus • Mastery of Excel, including extensive data manipulation, along with tactical execution including: pivot tables, V/H Look-ups, concatenation, macros, etc. • Capable of successfully leading mid-tier accounts with limited oversight. • Comprehensive data analysis and problem solving skills; able to draw conclusions and with guidance, you are able to devise strategic recommendations based on findings • Strong Microsoft Excel skills: pivot tables, Vlookups, and chart building. Working knowledge of Visual Basic macros is a plus. • Additional SEM software skills a plus (e.g. Tableau, Hitwise, etc.) Lateral Contacts: Key individuals, teams within the concern whose collaboration is needed on a permanent basis by the position

Senior Digital Media Director Role

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A Leading Digital Ad Agency

5 to 8 Years

RCP, Navi Mumbai

12 to 15 LPA

Details

Job Description Job Title Sr Digital Media Director Role Department Digital Media Work Level Sr Manager Age Group 30 – 34years Total Experience 5 – 8 years Number of Direct Reports 1-2 Work Location RCP, Navi Mumbai Place in the Organization About the Organisation Job Purpose The Senior Digital Media Director role requires experience managing high volume eRetail campaigns. In this role, you will be the go-to Retail Media Network expert, leading strategic management of eRetail campaigns. You will act as the central hub of collaboration across several departments. You will translate media-led strategies in to actionable business insights for brands .You will contribute to Vibrant product and business strategy. This is a position ideally for someone with experience in the Retail Media Network, eRetail, and/or consumer packaged goods segment. You will lead a team of direct reports and report into a Digital Media Head. Key Accountabilities: Most important task(s) accountable for; what must be accomplished • Contribute to the development and execution of market media strategies for eRetail channels, including developing strategic roadmaps, test plans, and risk/benefit analysi. • Translate objectives from marketing and account leadership into strategy and tactics for eRetail channels. • Demonstrate eRetail thought leadership by developing and delivering such as presentations, Point of Views, business cases, execution process documents, playbooks, optimization best practices and performance reports. • Work with Retail brand teams to identify and understand their needs, campaign performance, and opportunities to grow the relationship. • Provide management and coaching of Managers and Analysts supporting your account; managing task execution and timeline requirements, strategic guidance, and constructive feedback to aid in their growth in their core functional areas or responsibilities. Oversee performance evaluations and feedback. • Monitor and share industry news, online marketing trends, industry tools, and internal cross-team insights • Support growth / sales efforts • Consult with individual teams to ensure best practices are being used and to brainstorm new approaches to achieving campaign goals • Mastery of all Campaign Management and Planning & Optimization functional responsibilities Personal Profile: Personal qualities, skills required, previous experience Qualifications • 5+ years experience within digital media agency function and/or digital media vendor/ad technology platform with a focus on eRetail, Retail Media Networks, or CPG • Strong Microsoft Excel skills: pivot tables, Vlookups, and chart building. Working knowledge of Visual Basic macros is a plus. • Past proficiency within Paid Social Platforms (Google, Facebook/Instagram Power Editor) • Past proficiency within DSPs to run Video & Display (Google's DV360, MediaMath, Amazon DSP, Verizon/Oath, TTD), will added advantage. • Experience with all facets of eRetail channels: retail, content, media, and platform nuances • Proficient user of digital ads trafficking tools such as DCM . • Proficient user of Microsoft Office suite, especially Excel (can perform complex functions) and PowerPoint • Digital media strategy and plan development • Experience against several media buying strategies; self-service, managed buyer, partner negotiations • Demonstrated collaborative approach to success through partnerships, where individual success is part of team and campaign success. • Ability to draw conclusions and devise strategic recommendations based on data analysis and findings • Campaign management, consultative explaining skills, and the ability to interact at all levels of management, including the executive level, to advocate and influence direction Lateral Contacts: Key individuals, teams within the concern whose collaboration is needed on a permanent basis by the position

Analysts – Digital Media

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A Leading Digital Ad Agency

3 to 5 Years

RCP, Navi Mumbai

6 to 8 LPA

Details

Job Description Analysts – Digital Media Analysts – Digital Media Department Digital Media Work Level manager Age Group 28- 34 years Total Experience 3- 5 years Number of Direct Reports 0 Work Location RCP, Navi Mumbai Place in the Organization About the Organisation Job Purpose Analysts, Digital Media Analytics at Vibrant support the SEM, SEO, Media Services and Paid Social teams by providing campaign analytics that promote further insights and optimization. They are part of a multifaceted digital analytics team who work with other media and marketing te in the company. Key Accountabilities: Most important task(s) accountable for; what must be accomplished • Monitoring, analysing and reporting app and web analytics for media team. • Provide data management, budgeting, bidding, pattern/trend exploration and explanation, ad copy/creative testing and analysis, landing page analysis, and forecasting • Use coding to develop analytical models in Python or SQL • Manage the daily core insights of our digital marketing programs to help guide the optimization efforts • Represent and report information using visualization software such as Tableau or PowerBI to tell a story with data • Play a supporting role to a Digital Media Head and Managers by customizing the optimization models on a business by business basis. • Engage with our marketing teams to understand marketing goals to alter program execution Personal Profile: Personal qualities, skills required, previous experience Qualifications • Experience in analyzing, reporting, and forecasting using app analytics tools like– Firebase, Apps Flyers, Branch tools any one is a must. • Some experience with SQL, data visualization (Tableau, PowerBI, DataStudio) and Python, R or high-level scripting language preferred • Familiarity with least one digital marketing channel (Paid Search or SEM, Organic Search or SEO, Paid Social, Earned Social, Display, Email) is ideal • Well-versed in the core MS Office suite programs and an intermediate to advanced user of Excel including the ability to use formulas, functions, and pivot tables  • Must be able to communicate effectively by phone; write clear emails and memos; and enjoy explaining complicated concepts to others  • Ability to handle multiple projects and prioritize responsibilities • Keen trouble-shooting abilities; high level attention to detail • Bachelor’s or advanced degree in Statistics or related field. Lateral Contacts: Key individuals, teams within the concern whose collaboration is needed on a permanent basis by the position

Paid Media & SEO Analyst

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A Leading Digital Ad Agency

3 to 4 Years

RCP, Navi Mumbai

7 to 10 LPA

Details

Job Description Job Title Paid media & SEO Analyst Department Digital Media Work Level Executive level Age Group 26- 30 years Total Experience 3- 4 years Number of Direct Reports 0 Work Location RCP, Navi Mumbai Place in the Organization About the Organisation Job Purpose We seek to hire talented Paid Analyst (PPC-SEM, FB Ads) to deliver the best in class account management solution, search engine optimization and the best possible Digital Advertising experience in the industry. The SEO analyst will be responsible for the growth and developing ranking of e-learning platform. Key Accountabilities: Most important task(s) accountable for; what must be accomplished • Perform daily account management on Google Ads or other search platforms for a variety of brands. • Understand marketing goals, create and execute strategies to exceed defined goals • Provide recommendations and execute strategies for Campaign Structuring, Targeting, Creatives, Betas and other facets of paid search in accordance with campaign goals for Google channels along with other search and app channels. • Be updated about latest feature and find ways to implement the same as testing. • Day to day engagement, collaboration, and partnering with internal teams will be required. • Provide proactive mentorship and training of Paid Media Specialists in Vibrant • Good understanding of web and app analytics • Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance to campaign goals. • Work with leadership to explain and modify strategic plans • Understand and stay current on industry trends, competitive landscape, and internal product development efforts • Spearhead Business Review meetings with multiple Internal and external Stakeholders and showcase business growth • Suggest and develop new campaigns across multiple channels • Maintain partnerships with PPC ad platforms and vendors. • This role also requires to work on other paid platforms like FB, Twitter, LinkedIn and DV360 Personal Profile: Personal qualities, skills required, previous experience • Qualifications • Are a Graduate or equivalent 1-2 years of experience in Search Engine Marketing (SEM) and Paid Search (PPC). • SA360 experience a plus • Mastery of Excel, including extensive data manipulation, along with tactical execution including: pivot tables, V/H Look-ups, concatenation, macros, etc. • Are passionate about the Paid marketing campaigns across Web and App eco system. • Have an outstanding ability to think creatively, has knack of numbers and identify and resolve problems. • Have excellent communication and interpersonal skills, with the ability to be personable yet persistent Have the ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving marketing goals • Have hands on knowledge of, Google Analytics, Google Ads, Bing, experience in planning and managing the advertising spends with brands over last 2 years. • Advanced excel and Microsoft office skills • Advanced certification for Google Ads, Google Analytics • Experience working on 3rd party App analytics. Web analytics platform • Have excellent problem-solving and analytical skills and impeccable business judgment Lateral Contacts: Key individuals, teams within the concern whose collaboration is needed on a permanent basis by the position

Group Brand Manager

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A Leading Indian Brand, Manufactures Quality Ice Cream, Dairy & Bakery Products

Minimum 7 plus years

Nagpur

14 LPA

Details

EDUCATION :MBA- Tier-ii-iii town accepted LANGUAGE: Proficient in English written/reading/spoken Hindi – at least spoken. Marathi additional advantage. GENDER : Male – female- Indian Brand, manufactures quality Ice cream, Dairy & Bakery products is an equal opportunity organization. PREFERENCE :Nagpur based – or surrounding nearby towns. EXPERIENCE: Minimum 7 plus years Experience in FMCG will be preferred. Person from Insurance/ banking/ construction background will be not considered unless the candidate has a deep proven success in branding and marketing. JOB PROFILE: Will be responsible for branding and marketing of brands / Products –Milk- Milk Products- Ice-cream – Bakery and new products. The person will push, expand and grow e-commerce, modern trade and food delivery platform performance, including tie-ups and day-to-day management. The person will also be accountability for the set of compony owned/run ice cream parlors. FUNCTIONAL A strong BTL with ATL and Digital expertise – knowledge and implementation experience will be essential. Data analysis is part of the job and hence excellent handling of excel is a must. REPORTING AND TEAM :The person would be reporting to Director with a dotted line reporting to the Marketing Consultant. The marketing and branding is a small team and hence person is expected to take charge and run it independently. OTHER.: Expected good working knowledge of word- excel- power point. Travelling is a part of the business. PERSONALITY: Extrovert. Articulate. Team leader. Go-getter. Self-driven. Pragmatic, Aspirational.

Group Product Manager

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A Leading Indian Brand, Manufactures Quality Ice Cream, Dairy & Bakery Products

Minimum 7 plus years

Nagpur

14 LPA

Details

EDUCATION :MBA- Tier-ii-iii town accepted LANGUAGE: Proficient in English written/reading/spoken Hindi – at least spoken. Marathi additional advantage. GENDER : Male – female- Indian Brand, manufactures quality Ice cream, Dairy & Bakery products is an equal opportunity organization. PREFERENCE :Nagpur based – or surrounding nearby towns. EXPERIENCE: Minimum 7 plus years Experience in FMCG will be preferred. Person from Insurance/ banking/ construction background will be not considered unless the candidate has a deep proven success in branding and marketing. JOB PROFILE: Will be responsible for branding and marketing of brands / Products –Milk- Milk Products- Ice-cream – Bakery and new products. The person will push, expand and grow e-commerce, modern trade and food delivery platform performance, including tie-ups and day-to-day management. The person will also be accountability for the set of compony owned/run ice cream parlors. FUNCTIONAL A strong BTL with ATL and Digital expertise – knowledge and implementation experience will be essential. Data analysis is part of the job and hence excellent handling of excel is a must. REPORTING AND TEAM :The person would be reporting to Director with a dotted line reporting to the Marketing Consultant. The marketing and branding is a small team and hence person is expected to take charge and run it independently. OTHER.: Expected good working knowledge of word- excel- power point. Travelling is a part of the business. PERSONALITY: Extrovert. Articulate. Team leader. Go-getter. Self-driven. Pragmatic, Aspirational.

GM/ AVP/ VP, Legal & Compliance

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A Leading Multinational Media And Digital Marketing Communications Company

9 Years

Gurgaon, Mumbai

Upto 25 LPA

Details

RESPONSIBILITIES • to help deliver, manage and support legal work in within A Leading multinational media and digital marketing communications company at a senior level of ability, management interaction and responsibility. • Provides legal and strategic advice to stakeholders at various levels of the organisation on relevant subjects to ensure compliance with legal and regulatory requirements and protection of A Leading multinational media and digital marketing communications company commercial interests • Drafts, negotiates and advises on complex commercial agreements • Provides legal support (templates, advice, risk management, subject matter knowledge) to accelerate and underpin the expansion of company strategy • Provides legal support on various matters to commercial teams in contractual negotiations to achieve the most advantageous and/or beneficial legal and commercial terms for A Leading multinational media and digital marketing communications company • Implements best-practices in compliance, contracts management, intellectual property, data privacy, IT, litigation and/or M&A • Delivers cost-effective handling of existing litigation and disputes to A Leading multinational media and digital marketing communications company best interests, including timely and accurate reporting • Developing, overseeing and managing A Leading multinational media and digital marketing communications company internal programmes to ensure contract compliance in South Asia. • Identifying and implementing process and policy improvements, working with General counsel – South Asia to share and implement consistent best practice. • Leading or assisting in internal investigations related to actual or alleged compliance breaches in South Asia. • Leading process management of external compliance audit engagements. • Maintaining awareness about existing regulatory requirements, any anticipated changes, and industry best practice. • To act as the day-to-day interface between the company and external counsel, briefing external counsels. • Ensure effective litigation management of all cases like identification, appointment and management of external litigation partners, timely filing of cases and monitoring their progress, and provide timely updates to the leadership. • Collating correspondence and other relevant contracts; documents from and oversee preparation of litigation files meticulously. PERSON SPECIFICATION Qualification • LL.B with a minimum of 10 years of post-qualification experience • A stint in Media & Entertainment or Information Technology industry shall be an added advantage. SKILLS REQUIRED • Strong commercial acumen • Extensive experience dealing with and influencing senior stakeholders. • ability to identify risks, issues and solutions • Strong written, verbal and presentation skills • Ability to prioritise complex and often interrelated tasks • Good team player, collaborative style of working

CS and GM/AVP – Legal

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A Leading Multinational Media And Digital Marketing Communications Company

5 Years

Gurgaon, Mumbai

Upto 18 LPA

Details

RESPONSIBILITIES • to help deliver, manage and support legal work in within A Leading multinational media and digital marketing communications company at a senior level of ability, management interaction and responsibility. • Provides legal and strategic advice to stakeholders at various levels of the organisation on relevant subjects to ensure compliance with legal and regulatory requirements and protection of A Leading multinational media and digital marketing communications company commercial interests • Drafts, negotiates and advises on complex commercial agreements • Provides legal support (templates, advice, risk management, subject matter knowledge) to accelerate and underpin the expansion of company strategy • Provides legal support on various matters to commercial teams in contractual negotiations to achieve the most advantageous and/or beneficial legal and commercial terms for A Leading multinational media and digital marketing communications company • Implements best-practices in compliance, contracts management, intellectual property, data privacy, IT, litigation and/or M&A • Delivers cost-effective handling of existing litigation and disputes to A Leading multinational media and digital marketing communications company best interests, including timely and accurate reporting • Developing, overseeing and managing A Leading multinational media and digital marketing communications company internal programmes to ensure contract compliance in South Asia. • Identifying and implementing process and policy improvements, working with General counsel – South Asia to share and implement consistent best practice. • Leading or assisting in internal investigations related to actual or alleged compliance breaches in South Asia. • Leading process management of external compliance audit engagements. • Maintaining awareness about existing regulatory requirements, any anticipated changes, and industry best practice. • To act as the day-to-day interface between the company and external counsel, briefing external counsels. • Ensure effective litigation management of all cases like identification, appointment and management of external litigation partners, timely filing of cases and monitoring their progress, and provide timely updates to the leadership. • Collating correspondence and other relevant contracts; documents from and oversee preparation of litigation files meticulously. PERSON SPECIFICATION Qualification • LL.B with a minimum of 10 years of post-qualification experience • A stint in Media & Entertainment or Information Technology industry shall be an added advantage. SKILLS REQUIRED • Strong commercial acumen • Extensive experience dealing with and influencing senior stakeholders. • ability to identify risks, issues and solutions • Strong written, verbal and presentation skills • Ability to prioritise complex and often interrelated tasks • Good team player, collaborative style of working

Senior executive - Legal

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A Leading Multinational Media And Digital Marketing Communications Company

1 Years

Gurgaon, Mumbai

Upto 5 LPA

Details

RESPONSIBILITIES • Provides administrative and legal support to the legal team • Coordinates team members, colleagues and outside counsel on various legal issues • Supports team lawyers in negotiating and executing legal agreements • Supports the review of contractual terms • Provides training and policy guidance to the legal team • Performs legal research • Formulates and deploys process-related improvements with regards to the provision of legal support services, including drafting and revising template agreements and other legal training materials • Demonstrates the ability to provide assistance in basic legal and procedural areas • Creates and proof-reads documents and presentations • Ensures that files are kept up to date with correspondence and documents • Participates in the legal team’s marketing and networking strategies as directed • Performs general administrative duties alongside Trainees or Legal Assistants • Assists with co-ordination of Litigation documentation between internal team and external lawyer • Helps with verification of invoices • Support on preparation of ppts, Legal database and Management Information System PERSON SPECIFICATION Qualification • Graduation • Diploma or certificate in law preferable/ basic understanding of legal fundamentals SKILLS REQUIRED • Prior experience of handling review of simple contracts like NDAs • Excellent command over spoken and written English. • Self-driven and motivated to take initiatives • Able to demonstrate the ability to handle pressure situations with alacrity. • Multitasking ability. • Timely and efficient delivery of legal support • Expertise in preparation of ppts

Creative Designer For A Leading Mobile Video Advertising Platform In India

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A Leading Mobile Video Advertising Platform in India

4 to 6 Years

Mumbai

Open

Details

– Creating best-in-class mobile-first rich media mobile ad experiences, prototypes, mock-ups and HTML links for innovative and intuitive mobile interactive banner.– Creating banner ads based on client’s brief and written concepts shared by the team which include branded mini games and other innovative interactive banners.– Proactively identifying newer designs/layouts, mini games, inspirations/references, tech-based innovative ad formats.– Devising solutions for creative briefs based on client’s communication objectives and mobile’s interactive features to blend innovation with impactful & relevant communication.– Designing mock-ups, banner adaptations and periodically developing marketing collaterals.– Meeting daily creative development targets and delivery deadlines.

Senior Art Editor For A Leading Cosmetics E-Commerce Company

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A Leading Cosmetics E-commerce Company

3 to 5 years

Mumbai

Open

Details

Responsibilities * Study design briefs and determine requirements * Conceptualise visuals based on requirements * Prepare rough drafts and present ideas * Use the appropriate colours and layouts for each graphic * Work with copywriters and creative director to produce final design * Amend designs after feedback * Ensure final graphics and layouts are visually appealing and on-brand * Prepares work to be accomplished by gathering information and materials * Illustrates concept by designing rough layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts. * Obtains approval of concept by submitting rough layout for approval. * Completes projects by coordinating with outside agencies, art services etc. * Contributes to team effort by accomplishing related results as needed.

Analyst - Business Intelligence

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A Leading Digital Ad Agency

3 to 5 Years

RCP, Navi Mumbai

4 to 8 LPA

Details

Job Description Job Title Analyst - Business Intelligence Department Digital Media Work Level Executive Age Group 26 - 32 Total Experience 3- 5years Number of Direct Reports 1 Work Location RCP, Navi Mumbai Place in the Organization About the Organisation Job Purpose As Business Intelligence manager, complex large account daily reporting and analysis. Use statistical methods to analyse data and generate useful business reports to the media managing team. Analyze media data using EDA and provide actionable insights to improve processes. Maintain and Create UTM structures for large performance. Create and manage third party tracking tags for large media account media tracking. Key Accountabilities: Most important task(s) accountable for; what must be accomplished • Complex large account daily reporting and analysis. • Create third party tracking tags for monitoring media performance, • Use statistical methods to analyze data and generate useful business reports • Analyze media data using EDA and provide actionable insights to improve processes and present them successfully to management using a reporting tool. • Provide support for ad hoc requests from the media team. • Provide support for Analytics Processes monitoring and troubleshooting. • Identify, evaluate and implement external services and tools to support data validation and cleansing • Liaise with internal and external clients to fully understand data content • Gather, understand and document detailed business requirements using appropriate tools and techniques • Support in creating PowerPoints, reports, dashboards and models • Independently determine the appropriate approach for new assignments • Complete a variety of atypical assignments • Solve a range of straight forward problems • Builds knowledge of the organization, processes and customers Personal Profile: Personal qualities, skills required, previous experience • Qualifications • Hands-on experience of building complex data dashboards, strong handling experience. • Experience using any of Tableau, Spotfire, PowerBI, Data Studio, Qliq is mandatory. • Ability to write SQL queries, Python doing cohort analysis, comparative analysis etc. • Ability to lead own projects and work independently once given a direction. • Experience working directly with business users to build reports, dashboards and solving business questions with data. • Experience of working on R/Python is a plus • Understanding about Google Tag Manager/GA360/Adobe/Datorama/CDP/DMP etc. Lateral Contacts: Key individuals, teams within the concern whose collaboration is needed on a permanent basis by the position